In Plain English vs Medium — Where to Publish Developer Content
In Plain English vs Medium
A short comparison for developers and marketers choosing where to publish technical content.
Reach and audience
- In Plain English: ~2M monthly views, 180M+ total; audience is developers, engineers, and tech decision-makers. Focus on programming and software.
- Medium: Very large readership; tech is one of many verticals. Audience is broad.
Backlinks and SEO
- In Plain English: Do-follow links on its main blog (plainenglish.io). Content on its publications can be no-follow; plainenglish.io is recommended for SEO.
- Medium: Outbound links in stories are no-follow. Limited direct SEO benefit from links.
Cost and approval
- In Plain English: Paid guest posts and syndication via Circuit. Editorial review; approval time varies.
- Medium: Free to publish. Self-publish instantly or submit to publications (review time varies). Monetisation via Medium Partner Program.
When to choose which
- Choose In Plain English for sponsored technical content, do-follow links, and a developer-focused audience. In Plain English accepts guest posts and syndication.
- Choose Medium for free distribution, broad reach, and author monetisation; accept no-follow links and less control over placement.
See Publish with Us and Advertise for how to work with In Plain English.