At In Plain English Ltd, we use cookies and similar technologies, including Google Analytics, to enhance your experience on our website and to provide you with personalized content and advertisements. This Cookies Policy explains how we use cookies, what types of cookies we use, your choices regarding their usage, and our compliance with the General Data Protection Regulation (GDPR).

What are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. They are widely used to make websites work more efficiently and provide a better browsing experience. Cookies can also enable certain features and functionalities, as well as collect information about your browsing habits.

Types of Cookies We Use

Necessary Cookies: These cookies are essential for the proper functioning of our website. They enable basic functionalities such as page navigation, access to secure areas, and form submissions. Without these cookies, certain parts of our website may not work correctly.

Performance Cookies: These cookies collect anonymous information about how visitors use our website, such as the number of visitors, the pages visited, and the sources of traffic. We use this information, including the Google Analytics service, to analyze and improve the performance and usability of our website. Google Analytics uses its own set of cookies to track and report website traffic, but the data collected is anonymous and does not personally identify you.

Functional Cookies: These cookies allow our website to remember choices you make and provide enhanced, personalized features. For example, they may remember your preferred language or region, or remember items you have added to your shopping cart.

Advertising Cookies: We may work with third-party advertising partners who use cookies to deliver targeted advertisements on our behalf. These cookies collect information about your browsing habits and interests, allowing the ads you see to be more relevant to you. They also help us measure the effectiveness of our advertising campaigns.

Your Choices

You have the option to accept or decline the use of cookies when you visit our website. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. However, please note that disabling cookies may impact the functionality and usability of our website.

You can also control and manage cookies through your browser settings. Each browser has different settings and procedures for managing cookies. You can usually find instructions in the "Help" or "Preferences" section of your browser.

Please be aware that opting out of certain types of cookies may affect your experience on our website and limit the availability of certain features.

Google Analytics and GDPR Compliance

In Plain English Ltd uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses cookies to collect information about your use of our website, including your IP address, which may be transmitted to and stored by Google on servers in the United States or other countries. However, we have implemented IP anonymization within Google Analytics, so your IP address is truncated before being sent to Google. This ensures that the data collected is anonymous and cannot be used to personally identify you.

We have also configured our Google Analytics setup to comply with GDPR requirements, including the data processing amendment and data retention controls provided by Google. The information collected by Google Analytics is used for statistical purposes and to analyze trends, but it is not used to track individual users.

Third-Party Cookies

We may allow third-party service providers to place cookies on our website for various purposes, such as analytics or advertising. These third-party cookies are subject to the respective privacy policies of these providers. We recommend that you review the privacy policies of these providers to understand how they collect, use, and disclose your information.

Changes to this Cookies Policy

We may update this Cookies Policy from time to time to reflect changes in technology or applicable laws and regulations.

Last Updated: Monday 12th June, 2023.